FinOne - AngleOne
Making Finance Fun!
Developed a compelling visual narrative authetic to the brand story
that resonates with eveloving need of the target users
Challenge
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.
Character Design
Visual Language
Motion Design
Social Media Creatives
March - Jun 24
Overview
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.
Overview
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to
make finance fun.
Explorations
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.
Made with thought, love & care by Liquidink Design
Areas Covered:
Concept/Storytelling
Idea Exploration
Character Design
Motion Design
Creatives
Liquidink Design
Illustrations
Aayushi
Sneha
Animations
Abhishek
Creative Direction
Ranga
Super Money Team
Prakash
Madhuvanti
Premanshu