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Boosting Hinterland
tourism in Goa
Developed a compelling visual narrative authetic to the brand story
that resonates with eveloving need of the target users
Challenge
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.
Branding
Product design
Web experience
Motion Design
Illustrations/icons
April 24






In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.










User Experience/Flows
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.







User Experience/Flows
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.
In this project, we aimed to develop a dynamic and cohesive visual identity for a rewards and payment-on-credit brand. The objective was to create vibrant, character-driven illustrations and a video campaign that would resonate with the platform's diverse user base, ensuring the visuals were memorable, playful, and aligned with the brand's mission to make finance fun.




Areas Covered:
Print Design
Illustration
Art Direction
Colleterals
Liquidink Design
Maiteryi
Abhishek
Atharva
Ranga
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